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E-Commerce
Commerce Storefront, API & Admin
A full commerce stack — customer storefront, product and order API, and an operations dashboard — built as three independently deployable systems.
Company
Korean E-Commerce Retailer
Timeline
5 months
When
2025
Category
E-Commerce
Project Overview
The client needed a complete commerce operation rather than a shop page: local payment support, a catalogue with real colour and variant complexity, and an internal tool their team could run the business from. We split the build into three deployable pieces so each could be developed, deployed and scaled on its own schedule.
The Challenges
What we faced during work:
01
Complex Catalogue
The client's colour and variant system resisted a flat product model.
02
Local Payment Expectations
Korean customers expect a specific payment provider.
03
Independent Deployment
Storefront, API and admin needed separate release cycles.
04
Operations Tooling
The internal team had to run the business without engineering help.
05
Performance & SEO
The storefront needed server rendering for discovery traffic.
What We Did in a Nutshell
Work flow scenario:
- 01Discovery & Research
- 02Catalogue & Variant Modelling
- 03Information Architecture
- 04UI/UX & Branding
- 05API Development
- 06Storefront Development
- 07Admin Dashboard
- 08
The Solutions
The outcomes:
01
Three Deployable Systems
Storefront, API and admin ship independently.
02
Faithful Catalogue Model
The colour system is modelled rather than flattened.
03
Local Payment Integration
The provider Korean customers expect.
04
Self-Sufficient Operations
The team runs fulfilment and catalogue without engineering.
05
Server-Rendered Storefront
Fast first paint and search visibility.
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